Tell us about the selection trend of cross-border e-commerce in North America
发布时间：2024-05-30
Whether you choose to station in the mainstream e-commerce platform, or open a more refined independent station, at the beginning of the operation, we need to do, is to understand the current selection of product winds and trends, which is conducive to merchants to better grasp the market and develop a corresponding marketing strategy.
In this issue, we will talk about the North American cross-border e-commerce selection wind direction, to help you better understand the market demand and development trends.
Interpretation of the North American region selection wind direction
1、Clothing and footwear
Clothing, footwear and accessories have always been popular categories in cross-border e-commerce in North America. If you want to explore the reasons for its development, it actually stems from consumers' passionate pursuit of fashion trends and growing personalized demand. In particular, quality apparel, footwear and accessories with unique designs are highly sought after by consumers. In addition, those fashion brands oriented to sustainable development and environmental protection concepts are also very popular.
2、Consumer electronics and digital products
Consumers in North America continue to grow in their demand for smartphones, tablet PCs, smart wearable devices, etc., as well as a variety of digital accessories that complement electronic products, such as chargers, data cables, headphones, etc., are also popular products.
3、Home & Living Products
Home decoration, kitchen utensils, family daily necessities and other products also occupy a place in the cross-border e-commerce market in North America, especially those with creative design, high-quality materials for home products, as well as environmentally friendly themed household goods are highly sought after by consumers.
Image source: pixabay
In summary, the popular cross-border e-commerce picks in North America are mainly focused on apparel, home and household products, electronic products and digital accessories and other categories. According to the actual situation, understanding and grasping the market trend of product selection can help merchants better develop product strategies to meet consumer demand.
After solving the problem of product selection, optimizing payment methods and choosing the right acquirer are important hurdles for overseas merchants, because payment settings and payment stability are directly related to the store's conversion rate and repurchase rate.
Qbit North America acquiring one-stop service integrates a variety of local payment methods, supports local card payment and CashAPP payment, and consumers are free to choose payment options, which can enhance the localized checkout experience. In addition, according to the actual situation of diversified fields covered by independent stations at present, Qbit acquiring service can cover multiple fields, such as: games, pan-entertainment, etc., which can help overseas North American sellers to expand their business fields and reach a wider range of people. In terms of fees, Qbit's fee system is transparent, the details of fees are clearly traceable, and the account opening fee is lower than the industry level, which can help save operating costs.
*Follow Qbit to get detailed North American acquiring solutions.
