Look over here! Here's the guide to getting into TikTok Shop!
发布时间：2024-02-23
As a globally popular short-video sharing platform, TikTok has attracted over 1 billion users and is showing even more rapid growth globally. Now, TikTok is actively exploring the field of e-commerce with the launch of the much-anticipated TikTok Shop!
TikTok Shop is really coming! On October 9, 2023, TikTok U.S. site has opened the cross-border merchant stationing channel, and domestic companies can apply for the opening of TikTok U.S. shop. Today, let's take a look at the conditions and advantages of TikTok U.S. cross-border store entry!
What are the entry conditions for TikTok Shop?
1.Application subject: Mainland China business license or Hong Kong, China business license, or U.S. business license (Chinese people accounted for more than 25% of the shares);
2.Shipping: U.S. domestic shipping, support for U.S. overseas warehouse or FBA multi-channel delivery shipments;
3.GMV scale: other cross-border head platform (such as Amazon) single store annual GMV more than 2 million U.S. dollars.
Image source: Internet
What are the advantages of TikTok Shop?
1.Large number of users and traffic.
As one of the largest and most mature e-commerce markets in the world, the advantages of the United States mainly stem from its solid economic position and the strong consumption power of its people. Today, TikTok has attracted as many as 136.5 million users in the United States, with young users accounting for the vast majority. This young user group is not only the main force of Internet consumption, but also has high consumption potential and activity, injecting vitality into the e-commerce market.
2.Powerful product promotion ability.
Currently, TikTok has been among the top three most popular brands of the U.S. Generation Z. It has also attracted many brands to carry out marketing activities on TikTok. According to the data of the second quarter of 2022, the advertising budget expenses of some DTC brands on TikTok surged by 231% compared with last year, and this growth trend fully proves the strong attraction of TikTok in the marketing field.
3.Promotion has significant advantages.
By opening a TikTok Shop, sellers can easily reach a large audience and attract more potential target customers. Among them, TikTok's short video recommendation mechanism provides sellers with huge exposure opportunities, just by carefully making promotional videos, they will have the opportunity to be pushed to the TikTok homepage, further increasing product exposure. In addition, sellers can also produce feedback videos about the use of the product, through real and credible evaluation content, effectively persuading the audience to buy the product.
4.Conversion is more agile.
Users can browse and purchase products within the TikTok app without jumping to other platforms or websites, which is very convenient for both sellers and consumers.
If you are experiencing sales bottlenecks on other e-commerce platforms, you may want to consider adjusting your strategy and broadening your sales channels to find new growth opportunities. On TikTok, when you need to collect payments, consider Qbit, which covers more than 180 countries and regions worldwide and supports collections and payments in more than 40 major currencies, which will greatly enhance the flexibility and convenience of your sales activities.
In addition, if you need to incorporate your business in the U.S. or strengthen your local operations, Qbit is your one-stop shop. We can assist you in completing your company registration in the US, Hong Kong, China, etc. We can help you set up the operational infrastructure for your overseas business from scratch, and quickly start your global business!
